How Can I Succeed Without Continuously Recruiting?

How can I succeed without continuously recruiting. That’s a great topic I think, because what I see, or what Masa and I see nowadays in social media is a lot of people kind of being really, really proud of recruiting hundreds and hundreds and hundreds of people. And there’s nothing wrong with it, by the way. And again, I always say I don’t know everything. We make our own mistakes, and what we say, what we believe, it doesn’t mean it’s the right thing. It’s just another, or the right way. It’s just another way. So let’s start with that big disclaimer.

But how can I succeed without continuously recruiting is very very simple. I would focus on what duplicates, instead of focusing on what gets me the results. It’s a bit, how can I put it? It’s a bit counterintuitive, because what happens most of the time is that we are always focusing on continuously recruiting because that’s what’s giving me results right now. Instead of playing a little bit like a longer game. What we were told many years ago. We were sometimes burning out, working really, really hard, trying to recruit a lot of people. A mentor of our said, “Masa, Miguel, you need to take a deeper breath. Take a deep breath and try to slow down. This is not a sprint. It’s a marathon.”

And when you think about it, if you wanna succeed in this type of business, in this industry, in this profession, I think what you really want to do without having to continuously recruit is to focus 100% on what duplicates. If you make your recruiting look too hard, people won’t see themselves recruiting. If you recruit in a way that you follow a very simple process that people can follow, that is the thing that is going to duplicate. So eventually, you’re gonna get to a point where you’re gonna have a team of people recruiting. Let’s say, let’s put our example, a very, very simple example that I always tell our team. Let’s say that you have one person on one side that is very good at recruiting, and recruits 100 people a month. That’s great, yes? And on the other hand, you have this other person that is very good, not so good at “recruiting,” but is better at taking care of people and teaching. And it doesn’t have to be one way or the other, but as an example, so you can see the difference. Let’s say this person is always focusing on recruiting, recruiting 100 people a month. But this person is focusing on recruiting five, and teaching these five to recruit five. Is that making sense? So I think you guys can see the point already.

So the first month, this guy says, when he looks at this one, he says, “Oh, he’s doing so much better.” And this one is super proud because he’s recruiting 100 people a month, right? The second month, still the same. The third month, still pretty much the same. But as this one that is recruiting five people a month is helping these five to recruit five each month, guess what happens after the first six months? No matter how many people he’s recruiting, because he’s recruiting so many people, he physically doesn’t have the time to take care of every single one of them. And it’s harder for this person to teach every single one of them to do what he’s doing. Does that make sense? So sometimes slowing down and focusing on what duplicates more than what gives you the results right here, right now, could be the solution for you to actually stop, not 100% recruiting, but to stop recruiting as much, as your team grows.

Join the discussion 2 Comments

  • Lydia Benjamin says:

    I like this idea…it makes a lot of sense.

  • My wife and I are focused on providing excellent service to our customers. I can see how recruiting too much could possibly interfere with that. It also makes sense that duplication is more important than just recruiting.